Check out this CNN story about a couple that was burglarized by one of their Facebook friends while they were at a concert. A concert they had just posted on Facebook that they were leaving to go see.

CNN Story About Facebook Burglary

Do you have a business Facebook Fan Page? Do you run a home based business? Do you tell all your Facebook friends that you are going to be at that big trade show in Las Vegas this upcoming weekend? Do you suggest things in your postings that would lead people to know that you have a huge inventory of valuable items currently on hand?

What makes this an issue for business owners, is that we are always trying to accept every possible friend request that comes our way so that we can build up our network. Many of these people we accept as friends we don’t really know, do we? Or they are friends of friends of friends. (Of course, none of my friends would do something like this would you? LOL!)

Be very very careful how much information you are putting out there in Facebook.

Chris Nastav, KC Web Specialists, LLC.  http://www.kcwebspecialists.com
Experts in how business gets done on the Internet (913) 908.5642

Would it be even better if you could tell how many of them actually clicked your site from that list?

Or even better, what words did they type to get your site to show up in the map?

All these things are possible with a free service from Google called, Google Places.

It’s a bit hard to see, but here’s a chart of the information available through Google Places.

This business showed up almost 7,500 times in one month on the map. They can also see exactly what search words were used to get them to show up on the map.

So where’s the real value? Marketing intelligence!

There are a ton of people out there “Searching” for your service by key word. You now know what those key words are and you can focus on those words in all your advertising efforts, not just on your Website.

Oh, and look at the fact that 57 people clicked the“More info…” link on the map. Which should beg the question….

…How current is your Business information with Google?

If you don’t know, or don’t know how to check this, contact us and we can easily walk you through the process, or do it for you.

Did I mention that Google Places is free from Google?

Chris Nastav, KC Web Specialists, LLC.  http://www.kcwebspecialists.com
Experts in how business gets done on the Internet (913) 908.5642