4 essential musts for Kansas City Web developers and UX designers
The secrets to UX/UI in regards to converting passersby into clients is simple.
Takes effort to pinpoint what might be wrong, and takes time to fix it.
Here are four steps to unlocking the potential of your website.
Keeping people comfortable when using the site is imperative. When users have to figure out how to use the site instead of spending the time pressing the buttons you want them to press, there is a design flaw. We scroll down, we look to the top left first, we click on colored boxes or colored texts. If the customer is familiar using your Kansas City Web Design, they will traverse it quick and easily.
2. Site Speed
We live in the age where split seconds seem like milleniums have past. How fast does your site load? The quicker your site loads, the better the visitor will feel. How many of us have waited 3 seconds for the page to load, left it without even seeing if the page had the answer we were looking for, because it just took too long? We have all been guilty of this. We have to encourage the scroll if what the person wants is not directly in front of them. As long as something pops up, there is no point in backing out and choosing another option, when the answer just may be below the fold.
How much body copy are you putting in your pages? Are you doing so to rank well for Kansas City SEO? Why are you making people read three paragraphs that summarize what one sentence could do? Customers are scanners until that specially designed area catches our attention. It doesn’t mean that every page should have lavish photos. It means that customers are looking for what they are looking for, information. Give them the answers easily, and they will remember you for it.
The last bit is to know that not every website is the same, and not every customer visiting the site is the same. Implementing a/b testing and gaining real insights into your site users will begin to give you the edge you have been looking for. No one web designer has a specific formula that works perfectly for everyone. No one web developer can construct a perfect user experience. Yet through trial and error, achievements can be made that benefit both designers, developers, and users.
KC Web Specialists’ SEO/PPC specialist who enjoys blogging about all things web related.