Web Design Free SEO Evaluation Kansas City
Web design includes Search Engine Optimization (SEO) to ensure business websites achieve a higher ranking in search engine results pages (SERPs) on Google, Yahoo, Opera, Bing, and others. Optimization of the content helps search engines understand what they’re seeing. Further, it ensures the user who initiated the search finds what they’re looking for.
The dedicated website designers at KC Web Specialists know what it takes to optimize your business website. Our free SEO evaluation of your current website design is the starting point.
Why Is SEO Evaluation Important?
The purpose of conducting an SEO evaluation is to plan strategies for redesigning a website that will have higher visibility, expand your reach, drive traffic to your website, and meet your specific business objectives. Most importantly, meeting all of those goals will ensure a higher search engine result page ranking (SERP).
Web Design SEO – How It Works
Search engines crawl the internet, gathering information. They bring all the content they find back to the search engine and create an index. The index is then fed through an algorithm that has been programmed to look at the quality of the content, matching the data with the search queries. Quality content that matches the queries determines where a website ranks.
Quantity = Reach the right audience, Increase web traffic
Quality = On target content
Search engine optimization increases web traffic by ensuring highly visible search engine results. While quantity (increased traffic) is desired, it is the quantity of the content that attracts the right audience that generates the traffic.
Web Design SEO Analysis Report
A comprehensive report provides important data to help determine which elements of the current web design are working and which ones aren’t. Web designers have many resources for checking the statistics for your website’s performance. They look at the internal and external pages that link to your website, view the crawl rate and identify the most effective keywords. Also, they will locate broken links on your website.
An overall summary is prepared listing detailed analyses pertinent to your existing website. For instance, your report may contain important comparisons to your top competitors in your industry and their SEO performance. Keyword performance reports, a Backlinks audit report that identifies low-quality links and Off-page linking reports that measure link building activities may be part of your SEO evaluation report.
Other aspects of the report may include data about page performance (e.g. loading speed and ease of navigation); information about the site layout and structure; an audit of the content that identifies areas for improvement, and much more.
Web Design Ensures Business Success
A website with a strong Search Engine Optimization foundation is vital to your long-term success. Generating traffic is key, and will make the difference in staying visible and getting more traffic to your newly designed and enhanced, mobile responsive website.
Is your business website all that it can be? Evaluation and redesign may be exactly what you need for your business.
Our expert services are available throughout the metro, including the Jackson County, Missouri cities of Kansas City, Grandview, Independence, Blue Springs, Lees Summit, Belton and more. We serve the Johnson County, Kansas, cities of Kansas City, Overland Park, Leawood, Olathe, Lenexa, Shawnee, and others, as well as Wyandotte County, Platte County, Cass County, and Clay County.
A Google certified web designer can provide what you need to make your website a success. The team of specialists at KC Web Specialists is fully committed to providing the best service to you.
(913) 489-7866, ext. 107
5876 Edgewater Drive, Overland Park, Kansas 66223
We are a local Kansas City Google Partner, with more than a decade of web design experience.