February 19, 2019
Website Design – Why SSL Certificate Is Important For SEO Ranking
Basically, website design is the planning, creation and updating of websites that incorporate different elements to form a website. Elements such as usability, ergonomics, layout traditions, user-interface, navigation logic, layout and more, simplify the using of websites. When all these elements are combined with the fundamental principles of modern website design, the result is an excellent website design that meets the goals and expectations of the designer and the client.
Search Engine Optimization (SEO)
SEO is basically a set of rules for optimizing website design for search engines and to improve search engine rankings. It is a framework in which the whole process has guidelines, stages and a set of controls. Today, it is more important than ever that every website designer understand the true meaning of SEO and the potential it creates for every business. Search engines serve millions of users every day. With search engine optimization, the quality of your website is increased by making it user-friendly, faster and easier to navigate.
SSL Certificates = Secure Websites
How important is SSL (Secure Sockets Layer)? SSL Certificates are a security measure for websites. They’re small data files that are installed on a web server, activating a padlock that establishes an encrypted connection between a web server and a browser. The URL is prefixed with “https:// ” rather than the standard (unsecured) “http://.” (The extra “s” stands for “Secure”). Google’s inclusion of websites using SSL certificates as a factor of their ‘trustworthiness’ for SEO rankings is one of the latest developments in website design.
Google’s official recommendation for securing websites with HTTPS is a best practice for all businesses and organizations to:
- Optimize their search engine performance
- Establish credibility with visitors
- Maintain a professional web presence.